Dos Equis Tailgate Wedding
Dos Equis knows that
Dos Equis knew that young southern couples are faced hard decisions every fall: wedding or college football? There has been much debate over the years about whether it’s acceptable to get married on college football Saturday. Dos Equis used their sponsorship with Texas A&M University in College Station, Texas to give one lucky couple the wedding of their dreams on the practice field just outside of Kyle Field mere hours before kickoff.
"With strong roots in college football, Dos Equis set out to solve the age-old problem
of weddings interfering with football Saturdays in the fall.” — Forbes